Cyber Monday
1. What is Cyber Monday?
Cyber Monday is the Monday after Thanksgiving. Cyber Monday is generally thought of as the start of the online holiday shopping season.
2. What are the two theories about the origination of Cyber Monday?
One theory suggests that people see items in the shopping malls over the weekend and wait until Monday to buy them online, where they can compare prices, avoid lines and/or take advantage of free shipping or other offers. Another theory states that people have faster internet connections at work and, therefore, wait until then to make online purchases.
3. Why do some people prefer Cyber Monday to Black Friday?
Black Friday has long lines, over-crowded stores and low stock of highly sought after merchandise. The reason why Cyber Monday performs so well is that you can shop for your holiday gifts from the comfort of your own home. There is no need to rush out right after Thanksgiving dinner, stand in line in the cold and camp out for the doors to open at your local big box store. Cyber Monday allows consumers to shop for merchandise at rock-bottom prices without having to leave their homes.
4. What was the biggest online shopping day in 2011?
Cyber Monday was the biggest online shopping day in 2011.
5. What was the dollar amount in sales on Cyber Monday in 2011?
The dollar amount in sales on Cyber Monday was /$1.25 billion.
6. What percentage of consumers scope out deals on Black Friday to then make their purchase on Cyber Monday?
42% of consumers plan to scope out the deals on Black Friday and plan to make their purchases on Cyber Monday.
7. Do you think the proliferation of the internet will make brick and mortar stores obsolete? Please explain.
I think that Cyber Monday will not take over Black Friday because waking up early to get in line to buy something on Black Friday is like a tradition and many people have been doing it for so many years, so they will continue.
1. What is Cyber Monday?
Cyber Monday is the Monday after Thanksgiving. Cyber Monday is generally thought of as the start of the online holiday shopping season.
2. What are the two theories about the origination of Cyber Monday?
One theory suggests that people see items in the shopping malls over the weekend and wait until Monday to buy them online, where they can compare prices, avoid lines and/or take advantage of free shipping or other offers. Another theory states that people have faster internet connections at work and, therefore, wait until then to make online purchases.
3. Why do some people prefer Cyber Monday to Black Friday?
Black Friday has long lines, over-crowded stores and low stock of highly sought after merchandise. The reason why Cyber Monday performs so well is that you can shop for your holiday gifts from the comfort of your own home. There is no need to rush out right after Thanksgiving dinner, stand in line in the cold and camp out for the doors to open at your local big box store. Cyber Monday allows consumers to shop for merchandise at rock-bottom prices without having to leave their homes.
4. What was the biggest online shopping day in 2011?
Cyber Monday was the biggest online shopping day in 2011.
5. What was the dollar amount in sales on Cyber Monday in 2011?
The dollar amount in sales on Cyber Monday was /$1.25 billion.
6. What percentage of consumers scope out deals on Black Friday to then make their purchase on Cyber Monday?
42% of consumers plan to scope out the deals on Black Friday and plan to make their purchases on Cyber Monday.
7. Do you think the proliferation of the internet will make brick and mortar stores obsolete? Please explain.
I think that Cyber Monday will not take over Black Friday because waking up early to get in line to buy something on Black Friday is like a tradition and many people have been doing it for so many years, so they will continue.